|By Maureen O'Gara||
|September 17, 2012 07:30 AM EDT||
AMD finds itself in the increasing novel situation - sorta like Microsoft with its promised Surface tablets - of possibly competing against its OEMs with a system - and not just a box with Intel chips in it - which is novel enough, imagine AMD selling Intel chips - but a complete plug-and-play system with scads of external storage that it's building itself.
It's the first time AMD has gone into the storage business and it owes this little adventure in vertical integration to its $334 million acquisition of micro server maker SeaMicro earlier this year.
SeaMicro builds dense, energy-efficient micro servers that are aimed at the 500 top clouds and Big Data houses. AMD bought SeaMicro out from under Intel in February as a way to backstroke out of its evaporating PC pool.
Ironically it was Intel that predicted that micro servers would claim 10% of the server market by 2015.
Back when it was bought SeaMicro's widgetry only used Intel chips, first Atoms then in the spring Xeons. The next iteration of SeaMicro's machines, due to appear in November, will be the first time SeaMicro uses an AMD processor. It will also have a follow-on to the Intel boxes it currently sells.
More importantly, with this new SM15000 generation SeaMicro will be able realize the vision it's been working on for 15 months.
It's taken its Freedom Supercompute Fabric and extended it outside its server chassis to massive disk arrays worth five petabytes of external storage with some newfangled second-generation Freedom Fabric Storage technology.
It drags data closer to the compute in the possible 64 servers in the tight 17.5 inch-high SM15000 system.
Once these disks are interconnected with the fabric, they are seen and shared by all servers in the system.
Since this approach replaces expensive and complex NAS and SAN solutions with low-cost direct-attached storage, it ain't gonna be an exercise in friending NetApp or EMC. And if the customer wants, the disks can be SSDs.
Former SeaMicro CEO Andrew Feldman, now head of AMD's Data Center Server Solutions Group, says, "We are at the beginning of a new wave of computing that requires data centers to become pools of computing and storage resources with the flexibility to expand in both dimensions. The SM15000 system removes the constraints of traditional servers and allows data centers to expand compute, networking and storage independently."
"Historically," he reflects, "server architecture has focused on the processor, while storage and networking were afterthoughts. But increasingly cloud and Big Data customers are looking for a solution in which storage, networking and compute are in balance and are shared.
"In a legacy server, storage is a captive resource for an individual processor, limiting the ability of disks to be shared across multiple processors, causing massive data replication and necessitating the purchase of expensive storage area networking or network-attached storage equipment. AMD's SeaMicro SM15000 server enables companies, for the first time, to share massive amounts of storage across hundreds of efficient computing nodes in an exceptionally dense form factor. We believe that this will transform the data center compute and storage landscape."
The SM15000 and its extended fabric can be had immediately with Intel's E3-1260L Sandy Bridge Xeon and in November there will be compute cards fitted with a new Opteron based on the so-called Piledriver core, as well as the newly announced Intel Xeon E3-1265Lv2 Ivy Bridge processor.
The eight-core Opteron will come with clock rates of 2.0/2.3/2.8GHz supporting up to 64GB of DRAM per processor - 512 cores and more than 4TB of DRAM per system.
The Ivy Bridge is a 2.5/3.1GHz quad-core processor that supports 32 gigs of DRAM. A SeaMicro SM15000 server configured with 64 of the Xeons will have 256 cores and 2TB of DRAM or 1,024 cores in a standard rack.
The Opteron will support more external storage. Since a SM15000 server is 10 rack units tall, a one-rack four-system cluster provides 2,024 cores, 16TB of DRAM, and is capable of supporting 20PB of storage.
You can also figure on up to 64 SATA solid state or hard disk drives within the system; Freedom Fabric Storage with a capacity of up to 1,408 solid state or hard disk drives; and up to 16 10-gigabit Ethernet links or up to 64 one-gigabit Ethernet uplinks.
The SM15000 server has 16 fabric extender slots, each of which can connect to three different Freedom Fabric Storage arrays with different capacities:
- FS 5084-L is an ultra-dense capacity-optimized storage system. It supports up to 84 SAS/SATA 3.5-inch or 2.5-inch drives in five rack units for up to 336TB of capacity per array and over 5PB per SM15000 system;
- FS 2012-L is a capacity-optimized storage system. It supports up to 12 3.5-inch or 2.5-inch drives in two rack units for up to 48TB of capacity per array or up to 768TB of capacity per SM15000 system;
- FS 2024-S is a performance-optimized storage system. It supports up to 24 2.5-inch drives in two rack units for up to 24TB of capacity per array or up to 384TB of capacity per SM15000.
The platforms are supposed to consume a quarter of the power, take up a sixth of the space and deliver 16 times the bandwidth of the servers typical of the giant farms that now dot the landscape. They also eliminate top-of-the-rack switching, load balancing, console servers and costly error-prone cabling.
The micro servers run off-the-shelf operating systems including Windows, Linux and Red Hat and support VMware and Citrix XenServer hypervisors. SeaMicro figures they're ideal for Big Data applications like Apache Hadoop and Cassandra for public and private cloud deployments.
Feldman said the SM15000, regardless of chip, starts at $139,000. Fully burdened they'd probably go for about a half-million dollars.
Intel and ARM are racing to catch up and Feldman expects them to have something credible by the second half of next year. If they do SeaMicro will put out versions of its widgetry that use them. Its fabric was developed to be processor-agnostic and is supposed to be the only fabric technology designed to work with CPUs that have both large and small cores, as well as x86 and non-x86 processors.
Until then SeaMicro can sell its servers direct - 500 accounts aren't many for 20 salesmen to handle - or they can go through OEMs if outfits like IBM, Dell and HP are interested. They're still in the talking stage.
SeaMicro's customers reportedly include France Telecom, Skype, Rogers Wireless, Mozilla, eHarmony, NTT Docomo and China Netcom.
SeaMicro's ASICs are made by Taiwan Semiconductor Manufacturing but the boxes are made in the USA.
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jun. 28, 2016 07:30 PM EDT Reads: 404
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
Jun. 28, 2016 07:15 PM EDT Reads: 342
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
Jun. 28, 2016 06:30 PM EDT Reads: 356
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
Jun. 28, 2016 04:30 PM EDT Reads: 911
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
Jun. 28, 2016 02:00 PM EDT Reads: 1,150
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
Jun. 28, 2016 01:00 PM EDT Reads: 836
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
Jun. 28, 2016 12:45 PM EDT Reads: 970
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
Jun. 28, 2016 12:00 PM EDT Reads: 1,179
Basho Technologies has announced the latest release of Basho Riak TS, version 1.3. Riak TS is an enterprise-grade NoSQL database optimized for Internet of Things (IoT). The open source version enables developers to download the software for free and use it in production as well as make contributions to the code and develop applications around Riak TS. Enhancements to Riak TS make it quick, easy and cost-effective to spin up an instance to test new ideas and build IoT applications. In addition to...
Jun. 28, 2016 10:30 AM EDT Reads: 536
When people aren’t talking about VMs and containers, they’re talking about serverless architecture. Serverless is about no maintenance. It means you are not worried about low-level infrastructural and operational details. An event-driven serverless platform is a great use case for IoT. In his session at @ThingsExpo, Animesh Singh, an STSM and Lead for IBM Cloud Platform and Infrastructure, will detail how to build a distributed serverless, polyglot, microservices framework using open source tec...
Jun. 28, 2016 10:00 AM EDT Reads: 473
Apixio Inc. has raised $19.3 million in Series D venture capital funding led by SSM Partners with participation from First Analysis, Bain Capital Ventures and Apixio’s largest angel investor. Apixio will dedicate the proceeds toward advancing and scaling products powered by its cognitive computing platform, further enabling insights for optimal patient care. The Series D funding comes as Apixio experiences strong momentum and increasing demand for its HCC Profiler solution, which mines unstruc...
Jun. 28, 2016 10:00 AM EDT Reads: 430
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins. However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often ...
Jun. 28, 2016 09:45 AM EDT Reads: 462
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his Day 2 Keynote at @ThingsExpo, Henrik Kenani Dahlgren, Portfolio Marketing Manager at Ericsson, discussed how to plan to cooperate, partner, and form lasting all-star teams to change t...
Jun. 28, 2016 09:30 AM EDT Reads: 1,311
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Jun. 28, 2016 08:30 AM EDT Reads: 1,241
Presidio has received the 2015 EMC Partner Services Quality Award from EMC Corporation for achieving outstanding service excellence and customer satisfaction as measured by the EMC Partner Services Quality (PSQ) program. Presidio was also honored as the 2015 EMC Americas Marketing Excellence Partner of the Year and 2015 Mid-Market East Partner of the Year. The EMC PSQ program is a project-specific survey program designed for partners with Service Partner designations to solicit customer feedbac...
Jun. 28, 2016 08:00 AM EDT Reads: 498
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Jun. 28, 2016 08:00 AM EDT Reads: 1,364
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Jun. 26, 2016 05:00 PM EDT Reads: 1,358
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
Jun. 26, 2016 05:00 PM EDT Reads: 1,271
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Jun. 26, 2016 04:00 PM EDT Reads: 1,323
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Jun. 26, 2016 04:00 PM EDT Reads: 1,408