Welcome!

Linux Containers Authors: Jnan Dash, Liz McMillan, Lori MacVittie, Carmen Gonzalez, Pat Romanski

News Feed Item

Chic Outlet Shopping ® kündigt die Einführung einer Tragetasche in limitierter Auflage der Marke (RED) an, die in Zusammenarbeit mit Helena Christensen im Rahmen der "(RED) is the new Black"-Kampagne entworfen wurde

LONDON, November 7, 2012 /PRNewswire/ --

Chic Outlet Shopping ®, eine Gruppe luxuriöser Outlet-Villages, die von Value Retail betrieben wird, wird Partner von (RED), einer globalen Wohlfahrtsorganisation, die sich dem Kampf gegen AIDS verschrieben hat. Geplant ist die Einführung einer Einkaufstasche als Special Edition, die in Zusammenarbeit mit der Fotografin und Menschenfreundin Helena Christensen entworfen wurde.

Um die Multimedia-Pressemitteilung anzuzeigen, klicken Sie bitte hier:

http://www.multivu.com/mnr/58641-value-retail-red-campaign-tote-bag  

Die exklusive Tasche zeigt ein von (RED) inspiriertes Design und eine Fotografie von Helena Christensen, die persönlich am Dienstag, dem 6. November an der Erstvorstellung der Tasche im Maasmechelen Village, einem der neun Chic Outlet Shopping ®-Villages in der Nähe von Brüssel, teilnahm.

Die Einkaufstaschen in limitierter Auflage werden zunächst ausschließlich im Maasmechelen Village zum Verkauf angeboten. Der Verkauf beginnt am 1. Dezember, dem Welt-AIDS-Tag. Ab 1. Februar 2013 wird die Tasche dann zum Start der Kampagne "(RED) is the new Black" [(RED) ist das neue Schwarz] in allen Chic Outlet Shopping ®-Villages in Europa erhältlich sein. Den Beutel wird es für 10 € zu kaufen geben und alle Gewinne werden dem Global Fund zugeführt.

Die Kampagne "(RED) is the new Black" im Februar 2013 wird eine lebhafte Feier aller Dinge sein, die die Farbe Rot haben. Besucher der neun Chic Outlet Shopping ®-Villages werden ein lebensfrohes Programm vorfinden, das die besten Werbeaktionen internationaler Luxus-Mode und Lifestyle-Marken präsentieren wird. Außerdem werden innerhalb der Villages einzigartige Animationen angeboten, die eine Welt erschaffen, in der die Farbe Rot wirklich lebendig wird.

Chic Outlet Shopping ® und (RED) arbeiten auf eine größere Partnerschaft im Monat Februar hin, in Verbindung mit dem Valentinstag und dem chinesischen Neujahrsfest, wo alle neun Villages in allen Dingen auf (RED) gestimmt werden. Mit besonderen Aktivitäten sollen das Bewusstsein geweckt und Mittel für den Kampf gegen AIDS beschafft werden.

"Wir sind stolz darauf, Partner von (RED) zu sein und mit Helena Christensen zusammenzuarbeiten und dadurch zur Unterstützung des Global Fund in seinem Streben nach einer AIDS-freien Welt beizutragen. Unser Ziel ist es, den Einfluss unserer globalen Plattform dazu zu nutzen, unsere internationalen Einkäufer für diese wichtige Sache zu sensibilisieren. Diese Partnerschaft ist im Einklang mit dem kontinuierlichen Engagement der Chic Outlet Shopping ®-Villages für humanitäre Projekte auf der ganzen Welt."

Desirée Bollier, Chief Executive, Value Retail Management

"Diese Partnerschaft mit Chic Outlet Shopping ® ist für uns sehr interessant - es ist eine Gelegenheit, die (RED)-Botschaft in ganz Europa zu verbreiten und Verbrauchern eine weitere Möglichkeit zu geben, (RED) zu kaufen. Wir sind froh, dass wir Helena Christensen für diese Partnerschaft gewinnen konnten - sie ist seit Jahren eine ganz tolle Wegbegleiterin von (RED) und Unterstützerin unserer Mission zur Bekämpfung von AIDS."

Deborah Dugan, CEO von (RED)

"Als Chic Outlet Shopping mich auf dieses Projekt ansprach, habe ich nicht lange gezögert und meine aktive Beteiligung zugesagt. Ich bin eine langjährige Unterstützerin von (RED) und finde es großartig, dass der Verkauf der Tasche zu dem Ziel beitragen wird, bis 2015 eine AIDS-freie Generation zu schaffen."

Helena Christensen 

Über (RED)

(RED) wurde 2006 von Bono und Bobby Shriver gegründet, um Unternehmen und Verbraucher für den Kampf gegen AIDS zu gewinnen.

(RED) geht Partnerschaften mit den weltweit berühmtesten Marken ein, die bis zu 50 % der Gewinne aus Produkten und Dienstleistungen, die unter dem Logo (RED) angeboten werden, zum Global Fund beitragen. Zu den stolzen Partnern von (RED) zählen: Apple, Starbucks, Converse, The Coca-Cola Company, Beats von Dr. Dre, Belvedere, Bugaboo, Claro, Nike, Penfolds, SAP, Telcel und American Express (nur im Vereinigten Königreich). Zu den (RED) Special Edition-Partnern  zählen: Shazam, Girl Skateboards, Mophie, FEED, Nanda Home, Solange Azagury-Partridge, Bottletop, Tourneau und TOUS.

Bis heute hat (RED) über 190 Millionen USD für den Global Fund zur Bekämpfung von AIDS, Tuberkulose und Malaria eingenommen. Mit diesen Mitteln werden HIV/AIDS-Beihilfen in Ghana, Lesotho, Ruanda, Südafrika, Swasiland und Sambia unterstützt. 100 Prozent der Gelder geht in die Arbeit vor Ort ein - nicht davon wird für Betriebskosten aufgewendet. Beihilfen aus dem Global Fund, den (RED) unterstützt, haben mehr als 14 Millionen Menschen durch Prävention, Behandlung, Beratung, HIV-Tests und Pflegedienstleistungen geholfen.

(RED) hat mehrere hochkarätige Initiativen zur Sensibilisierung und Mittelbeschaffung für Zwecke in Verbindung mit HIV/AIDS durchgeführt, darunter die Kampagne "(PRODUCT)RED, THE AIDS FREE GENERATION IS DUE IN 2015" (Produkt Rot, 2015 ist es an der Zeit für die AIDS-freie Generation) und erst vor kurzem die Kampagne "(RED)RUSH TO ZERO" (Rot rennt auf null zu).

 (RED) ist eine Abteilung von The ONE Campaign. Erfahren Sie mehr unter http://www.joinred.com.

Über Chic Outlet Shopping®

Chic Outlet Shopping® ist eine Gruppe von neun Villages von Value Retail, in denen ganzjährlich Original-Kollektionen der vorherigen Saison führender Luxusmode- und Lifestyle-Marken mit Nachlässen von bis zu 60 % im Vergleich zum empfohlenen Ladenverkaufspreis angeboten werden.

Die Marke Chic Outlet Shopping®, die weltweit vermarktet wird, wird den Verbrauchern direkt durch Werbung und über die Reisebranche in wichtigen Regionen nahegebracht, die höchste Besucherzahlen verzeichnen: China, Russland, Nahost, Japan, Korea, Südostasien, USA, Südamerika, Westeuropa und Osteuropa.

Mit der Werbekampagne 2012 wird Chic Outlet Shopping® die Villages einem weltweiten Publikum von mehr als 900 Millionen Menschen vorstellen. Dabei werden weltweite Mode- und Lifestyle-Medien, strategische Öffentlichkeitsarbeit, exklusive Presseveranstaltungen, Online- und Offline-Marketing sowie digitale und gesellschaftliche Medienplattformen zum Einsatz kommen.

Erfahren Sie mehr über die Chic Outlet Shopping®-Villages unter ChicOutletShopping.com.


Video: http://www.multivu.com/mnr/58641-value-retail-red-campaign-tote-bag

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
Unsecured IoT devices were used to launch crippling DDOS attacks in October 2016, targeting services such as Twitter, Spotify, and GitHub. Subsequent testimony to Congress about potential attacks on office buildings, schools, and hospitals raised the possibility for the IoT to harm and even kill people. What should be done? Does the government need to intervene? This panel at @ThingExpo New York brings together leading IoT and security experts to discuss this very serious topic.
Internet of @ThingsExpo has announced today that Chris Matthieu has been named tech chair of Internet of @ThingsExpo 2017 New York The 7th Internet of @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, New York. Chris Matthieu is the co-founder and CTO of Octoblu, a revolutionary real-time IoT platform recently acquired by Citrix. Octoblu connects things, systems, people and clouds to a global mesh network allowing users to automate and control design flo...
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, discussed why and how ReadyTalk diverted from healthy revenue and mor...
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2017 New York. The 20th Cloud Expo and 7th @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Internet to enable us all to im...
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
An IoT product’s log files speak volumes about what’s happening with your products in the field, pinpointing current and potential issues, and enabling you to predict failures and save millions of dollars in inventory. But until recently, no one knew how to listen. In his session at @ThingsExpo, Dan Gettens, Chief Research Officer at OnProcess, discussed recent research by Massachusetts Institute of Technology and OnProcess Technology, where MIT created a new, breakthrough analytics model for ...
"At ROHA we develop an app called Catcha. It was developed after we spent a year meeting with, talking to, interacting with senior citizens watching them use their smartphones and talking to them about how they use their smartphones so we could get to know their smartphone behavior," explained Dave Woods, Chief Innovation Officer at ROHA, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"ReadyTalk is an audio and web video conferencing provider. We've really come to embrace WebRTC as the platform for our future of technology," explained Dan Cunningham, CTO of ReadyTalk, in this SYS-CON.tv interview at WebRTC Summit at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Successful digital transformation requires new organizational competencies and capabilities. Research tells us that the biggest impediment to successful transformation is human; consequently, the biggest enabler is a properly skilled and empowered workforce. In the digital age, new individual and collective competencies are required. In his session at 19th Cloud Expo, Bob Newhouse, CEO and founder of Agilitiv, drew together recent research and lessons learned from emerging and established compa...
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web co...