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GSMA Estabelece Novos Recordes na Mobile Asia Expo 2014

A GSMA registrou hoje que mais de 26.000* visitantes de 93 países e territórios autônomos compareceram à Mobile Asia Expo 2014, ocorrida em Xangai de 11 a 13 de junho. Os três dias de conferência e exposição atraíram executivos das maiores e mais influentes operadoras de telefonia móvel da indústria, fabricantes de aparelhos, fornecedores de equipamentos, empresas de software e de Internet, bem como clientes com experiência em tecnologia. O programa da conferência atraiu mais de 3.000 participantes, com mais de 55% de representantes com posição a nível C, incluindo mais de 150 diretores executivos.

GSMA Mobile Asia Expo 2014 (foto: Business Wire)

GSMA Mobile Asia Expo 2014 (foto: Business Wire)

"Nossa terceira Mobile Asia Expo foi um sucesso estrondoso e continua sendo nosso maior evento industrial de telefonia móvel na Ásia," disse John Hoffman, diretor executivo da GSMA Ltd. "O aumento significativo de participantes ilustra o interesse contínuo e crescente em tecnologia móvel e seus produtos, não apenas entre as empresas, mas também com os clientes. Durante a exposição, a conferência Mobile Forum e muitos outros encontros, eventos e programas, participantes estiveram aptos a experimentar como a telefonia móvel irá impactar quase todos os aspectos de suas vidas agora e no futuro."

Realizada em três salões no Novo Centro Internacional de Exposições de Xangai, a Mobile Asia Expo 2014 sediou quase 300 empresas participantes. Mais de 640 mídias internacionais e analistas industriais compareceram ao evento para relatar sobre os muitos anúncios da indústria feitos na Mobile Asia Expo.

Líderes da Indústria e do Governo se Reúnem em Xangai

A Mobile Asia Expo foi aberta em 11 de junho com discursos de Jon Fredrik Baksaas, Presidente da GSMA, Liu Lihua, Vice Ministro da Indústria e Tecnologia da Informação e Sun Jiwei, Governador da Nova Área de Pudong. O programa da conferência Mobile Forum de dois dias apresentou notícias chave de líderes de organizações, incluindo China Mobile, China Telecom, Hong Leong Islamic Bank, Huawei, JD.com, Kakao Corporation, KT Corp., Telenor Group, Xiaomi, Weibo Corporation, ZTE e 4iiii Innovation.

Apresentação de Empresas de Liderança durante a Mobile

A exposição Mobile Asia Expo apresentou empresas de todo o ecossistema de telefonia móvel como setores adjacentes, incluindo Alcatel-Lucent Shanghai Bell, AT&T, BMW, Canonical/Ubuntu, China Mobile, China Telecom, China Unicom, Coolpad, Dell, Chunghwa Telecom, Citrix, DaTang Telecom, Gemalto, Hitatchi, Huawei, JDSU, Lenovo, Hangzhou Kuaizhi Technology Co. Ltd., KT Corp., McAfee, NTT DOCOMO, Oberthur Technologies, PayPal, Qihoo 360 Technology, SK Telecom, Visa e ZTE, entre outros. A exposição incluiu 14 pavilhões e zonas destacando empresas de telefonia móvel de um grande número de regiões e países bem como áreas de foco tecnológico específico.

A Mobile Asia Expo incluiu novamente uma ampla gama de programas apresentados, incluindo o App Planet, Innovation Labs, Partner Events, Professional Training e eventos como o Global Device Summit e o Wearable Device Summit.

Novos Elementos de Clientes na MAE

Para 2014, a GSMA introduziu muitas novas experiências e programas para clientes com experiência em tecnologia que compareceram na Mobile Asia Expo, incluindo a Fitbit Challenge e a caça ao tesouro em telefonia móvel "The Quest for Area 14". Durante os três dias, a Showcase Stage exibiu demonstrações de aparelhos, apresentações de produtos e entrevistas, e promoveu uma apresentação da estrela pop chinesa Jane Zhang, bem como a GSMA 360Fashion e o Tech Runway Show, entre outras apresentações. Outro novo elemento, a Device Unlimited Showcase destacou os mais recentes aparelhos e tecnologias da China Mobile, Coolpad, HTC, Huawei, Lenovo, Samsung e ZTE.

GSMA Connected City na MAE

Pelo segundo ano, a exposição Mobile Asia Expo apresentou a GSMA Connected City. Através de mais de 1.600 m², a Connected City exibiu uma gama de produtos e serviços com conexão à telefonia móvel de empresas, incluindo Accenture, BMW, China Unicom, Cityzen, Fitbit, Huawei, Jibe Mobile, KT, Omate, Oral-B, Qihoo 360, Qualcomm Incorporated, Sequans, Sest-Tech, uPlane e Wanlink Global Technology (SZ) Limited, possibilitando aos participantes da Mobile Asia Expo a oportunidade de experimentar em primeira mão a "Connected Life".

Parcerias na Mobile Asia Expo 2014

A China Mobile foi o Patrocinador Platina do Evento Mobile Asia Expo e a Huawei foi o Patrocinador Ouro do Evento. Parcerias Estratégicas da Mobile Asia Expo incluem a China Mobile Communications Association (CMCA) e a Shanghai TD-LTE Industry-cum-technological Innovation and Strategy Alliance (SCIA). Parcerias Oficiais de Mídia incluem a BesTV, Bloomberg, C114, CNBC, Mobile World Live, Sina e o The Wall Street Journal.

"Agradecemos a todos que contribuíram para o sucesso de nossa terceira Mobile Asia Expo, incluindo o governo da China, a cidade de Xangai, nossos patrocinadores nível platina do evento de telefonia móvel na China e todos nossos expositores, patrocinadores, parcerias e participantes, continuou Hoffman. "Esperamos poder voltar a Xangai no próximo ano, aproveitando o enorme sucesso de nosso evento em 2014."

A Mobile Asia Expo 2015 irá ocorrer de 15 a 17 de julho de 2015.

Para cobertura de notícias e destaques em vídeo da Mobile Asia Expo, visite a Mobile World Live em www.mobileworldlive.com/mobile-asia-expo-2014. Repetições das apresentações de notícias chave da Mobile Asia Expo também estarão disponíveis na Mobile World Live durante as próximas semanas.

Nota do editor: * Esta imagem retrata o número de participantes no evento, incluindo representantes, expositores, empresários e mídia; ela não representa o número total de pessoas que ingressaram ao evento.

Sobre a GSMA

A GSMA representa os interesses das operadoras de telefonia móvel do mundo todo. Abrangendo mais de 220 países, a GSMA reúne cerca de 800 operadoras de telefonia móvel do mundo, com mais de 250 empresas no ecossistema móvel mais amplo, incluindo fabricantes de celulares e dispositivos, empresas de software, fornecedores de equipamentos e empresas de Internet, assim como as organizações em setores industriais, tais como serviços financeiros, saúde, mídia, transporte e serviços de utilidade pública. A GSMA também produz eventos líderes do setor, tais como o Mobile World Congress e a Mobile Asia Expo.

Para mais informação, visite o site corporativo da GSMA em www.gsma.com. Siga a GSMA no Twitter: @GSMA.

O texto no idioma original deste anúncio é a versão oficial autorizada. As traduções são fornecidas apenas como uma facilidade e devem se referir ao texto no idioma original, que é a única versão do texto que tem efeito legal.

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