|By Kevin Benedict||
|August 30, 2014 01:00 PM EDT||
Digital transformation is often unnerving. Our morning newspaper shifts to the iPad. Our coffee is paid for on a mobile app. Our taxis are hailed via mobile apps. Our cars talk to us. Our jobs and careers change as a result of SMAC (social, mobile, analytics and cloud) solutions. How should we respond to all of these changes?
In this article we are blessed with insight from my London-based friend and digital transformation and mobility expert Ved Sen. Enjoy!
My wife (Karuna) and I often have differing views on a number of things, as is common. And almost always, she's right. But there are some areas where we agree to disagree.
Karuna doesn't drive a manual car. She's very comfortable in an automatic. I love driving - either manual or automatic. Obviously, the automatic car is doing a whole lot of thinking for you. And probably doing a few things better. By matching the gear to the speed more effectively, it's likely to be more fuel efficient especially in stop-start city driving. But like most people who drive a manual car, I hunker for the control of the stick shift and the level of influence I have on the drive. It feels like I'm closer to the engine. The automatic car provides a level of abstraction and let's anybody drive, without mastering the intricacies of gear shifts and clutch control. Somewhere in the recesses of my mind, the message keeps flashing: the automatic is all right, but a manual car is a real drive.
We have the opposite stances on digital cameras. As somebody who has formally learnt photography and spent time in dark-rooms developing prints, she loves the control, and human input into the process. I enjoy the fact that I can get great photographs by just framing the picture. Karuna gave me tips on framing but the camera does the rest, i.e., manage exposure, focus, lighting, and even the intensity and balance of colours. Of course, all of this comes bundled with a phone. No more wandering around with an SLR camera slung around your neck. I love it. For her it's anathema.
The pattern here is simple - when we invest time and effort in building a skill, or a technique, we are invested in the process, not just the output. And what almost every technological advancement tends to do is that it democratizes a previously closely held skill, putting the same level of competence into the hands of amateurs and novices. For the experts this is distasteful or downright annoying, but more importantly, it's often professionally disruptive. The former, because it devalues that expert process that we are attached to, and the latter, because it challenges their expertise and renders them less valuable.
"The Knowledge" is the course that all London Black Cab drivers go through. For decades, the London Cab has been famous - one of the icons of the city. Apart from the car itself, which is custom designed and manufactured for the purpose, the drivers are famed for their familiarity with the city and routes. The Knowledge comprises some 320 routes through London, and covers 25,000 streets and 20,000 landmarks. A black cab driver is expected to know them all. Qualifying takes 2-4 years on average. During the exam, they can be given any start point and end point in those hundreds of routes and they are expected to know the most efficient way of getting from start to finish. The number of qualified drivers is controlled. Typically, it takes an investment of 30,000 to become a cab driver, in addition to the 25 hours a week time invested over 3 years. Typically, the London Cab is twice the price or more for journeys that take 30 minutes or more, compared to the privately run ‘mini-cabs' that also operate in an organised manner in London.
Since the dawn of sat-navs any driver can find locations, routes, and optimise journeys with an investment of under a hundred pounds. Nowadays the smartphone does just as well. Today every user who gets into a taxi is more likely than not to have a device with him or her that can provide exactly the same level of knowledge about routes, directions and traffic conditions that the black cab driver has accumulated over 3 years. Short of injecting this knowledge into the brain, a la Matrix, the first time tourist in London is now as well equipped to navigate London as the black cab driver.
Of course, you still need to get a taxi, and the black cabs are ubiquitous in London so you're likely to hail one anyway. Or you would, till the arrival of the brigade of taxi apps. And the poster child of taxi applications - Uber. Now you just send up a digital flare while you're working your way through dessert and you can be sure that by the time you're out on the street, the taxi is likely to be there. Not a London Cab but a less expensive car with a similar assurance of safety and comfort.
Not that London Cabs are luddites. The Hailo and Gettaxi pps do exactly this for black cabs. The whole experience of calling a taxi has changed forever. You just broadcast a request and one of the many taxis that is the closest to your location responds. It's the same for any category of cabs. Even the cab companies that take bookings do so through apps. It's just that the price premium charged by London cabs is no longer sustainable.
There are plenty of other services run by local cab companies that come with Apps. I use a company called Swift, which has a reliable app, and also one of the drivers, let's call him Bob, asks me about it whenever he picks me up. The last time around we had a discussion about some of the features that the app should add. He is very engaged with the idea of the app making this experience better.
As I write this, all over the world, incumbent taxi services are warring with new services such as Uber and Lyft. Which are by the way just marketplaces and not car services themselves. And clearly much of the legislation does not cover this model. So the incumbent services are lobbying the government for protection. In Germany, a cab license costs over $ 250,000. Understandably, drivers having paid that sum are not happy to see their returns diminished via competition from new and technologically enabled entrants. Many cities including Munich, Dusseldorf, Berlin and Hamburg are considering declaring Uber illegal. Their argument is primarily that as taxi services, Uber-enabled cabs should pay the same license fee.
In Seoul, the government's concerns are based around the safety of the vehicles, background checks on drivers, and the impact on the local taxi trade. The last may be the most honest reason, in most parts of the world. Even though in Seoul, Uber is more expensive than the regular taxis.
Even at home, in the US, Uber has faced the law - in Virginia for example, where Uber has been asked to ‘cease and desist' by the government till it obtains the ‘proper authority.'
Brussels has already banned Uber. Barcelona, Paris and other major European cities have discussed banning it. There have been strikes in London and Milan. All of these are typically examples of old markets and legislation trying to keep up with new business models. Even Neely Kroes has criticised the bans.
The pattern that repeats itself is that markets switch quickly, but legislation takes time. Most taxi apps now allow sharing, payments, and a host of other features which significantly improve the experience for the user.
Defending the old model even in the face of new technology creates a precipice from which the fall can be sudden and dramatic - witness the music industry, which reaped the benefits of digital technology for many years but failed to adapt to the internet's new models. People find ingenious methods for using the new technology to the benefit of suppliers and customers, even as regulators and enforcers fume.
Where does that leave the Black Cab driver who has just spent years mastering "The Knowledge" to qualify to drive a black cab in London? Is this the end of the road for him? Is this one more example of technology rendering a valuable skill useless?
Your guess is as good as mine, but for a glimpse of what could happen, let me take you back a hundred and fifty years or so. It was the time of the invention and spread of photography. I've written about this in more detail here but the short version is this: photography democratised portraiture. And rendered hundreds of artists jobless. Any amateur armed with a camera could take a photo more accurate and lifelike than the best of painters. What did these artists do? Many presumably changed professions, some undoubtedly fell on hard times. But out of this some decided that their role was not to represent reality but to interpret it. It is no surprise therefore that the birth of impressionism coincided with the spread of photography.
When democratization hits your area of expertise, as it will, sooner or later, will you find yourself with a choice of extinction or adaptation. Will you be like the impressionists and evolve? Or will you fall on your sword (or paintbrush)? Will you look for help to regulators? Or will you create new markets? After all, even decision making and ‘management' expertise, is being democratised through analytics and knowledge systems.
Either way, the challenge for regulators as always is to move at the pace of technology and markets. The challenge for you is to evolve to find or create a market as technology democratises your specialist skill. Resisting the change, though, is not really an option. You might as well try to resist aging.
Writer, Speaker, Senior Analyst
Digital Transformation, EBA, Center for the Future of Work Cognizant
View my profile on LinkedIn
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Browse the Mobile Solution Directory
Join the Linkedin Group Strategic Enterprise Mobility
Join the Google+ Community Mobile Enterprise Strategies
Recommended Strategy Book Code Halos
Recommended iPad App Code Halos for iPads
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understanding the kinds of data: structured, unstructured, big/small? Analytics: What kinds and how responsiv...
May. 22, 2015 05:00 AM EDT Reads: 4,313
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some form of XaaS – software, platform, and infrastructure as a service.
May. 22, 2015 05:00 AM EDT Reads: 2,301
The Workspace-as-a-Service (WaaS) market will grow to $6.4B by 2018. In his session at 16th Cloud Expo, Seth Bostock, CEO of IndependenceIT, will begin by walking the audience through the evolution of Workspace as-a-Service, where it is now vs. where it going. To look beyond the desktop we must understand exactly what WaaS is, who the users are, and where it is going in the future. IT departments, ISVs and service providers must look to workflow and automation capabilities to adapt to growing demand and the rapidly changing workspace model.
May. 22, 2015 04:30 AM EDT Reads: 2,987
From telemedicine to smart cars, digital homes and industrial monitoring, the explosive growth of IoT has created exciting new business opportunities for real time calls and messaging. In his session at @ThingsExpo, Ivelin Ivanov, CEO and Co-Founder of Telestax, shared some of the new revenue sources that IoT created for Restcomm – the open source telephony platform from Telestax. Ivelin Ivanov is a technology entrepreneur who founded Mobicents, an Open Source VoIP Platform, to help create, deploy, and manage applications integrating voice, video and data. He is the co-founder of TeleStax, a...
May. 22, 2015 04:00 AM EDT Reads: 6,199
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at @ThingsExpo, Jesse Shiah, CEO / President / Co-Founder of AgilePoint Inc., showed what is needed to leverage the IoT to transform your business. He discussed opportunities and challenges ahead for the IoT from a market and technical point of vie...
May. 22, 2015 04:00 AM EDT Reads: 6,591
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, including what it is today, what it might ultimately be, the role of wearable tech, and technology gaps stil...
May. 22, 2015 04:00 AM EDT Reads: 4,253
Grow your business with enterprise wearable apps using SAP Platforms and Google Glass. SAP and Google just launched the SAP and Google Glass Challenge, an opportunity for you to innovate and develop the best Enterprise Wearable App using SAP Platforms and Google Glass and gain valuable market exposure. In his session at @ThingsExpo, Brian McPhail, Senior Director of Business Development, ISVs & Digital Commerce at SAP, outlined the timeline of the SAP Google Glass Challenge and the opportunity for developers, start-ups, and companies of all sizes to engage with SAP today.
May. 22, 2015 03:00 AM EDT Reads: 4,858
DevOps tends to focus on the relationship between Dev and Ops, putting an emphasis on the ops and application infrastructure. But that’s changing with microservices architectures. In her session at DevOps Summit, Lori MacVittie, Evangelist for F5 Networks, will focus on how microservices are changing the underlying architectures needed to scale, secure and deliver applications based on highly distributed (micro) services and why that means an expansion into “the network” for DevOps.
May. 22, 2015 03:00 AM EDT Reads: 2,808
We’re no longer looking to the future for the IoT wave. It’s no longer a distant dream but a reality that has arrived. It’s now time to make sure the industry is in alignment to meet the IoT growing pains – cooperate and collaborate as well as innovate. In his session at @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, will examine the key ingredients to IoT success and identify solutions to challenges the industry is facing. The deep industry expertise behind this presentation will provide attendees with a leading edge view of rapidly emerging IoT oppor...
May. 22, 2015 02:30 AM EDT Reads: 4,798
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo – to be held June 9-11, 2015, at the Javits Center in New York City, NY – is now accepting Hackathon proposals. Hackathon sponsorship benefits include general brand exposure and increasing engagement with the developer ecosystem. At Cloud Expo 2014 Silicon Valley, IBM held the Bluemix Developer Playground on November 5 and ElasticBox held the DevOps Hackathon on November 6. Both events took place on the expo floor. The Bluemix Developer Playground, for developers of all levels, highlighted the ease of use of...
May. 22, 2015 02:30 AM EDT Reads: 4,208
For years, we’ve relied too heavily on individual network functions or simplistic cloud controllers. However, they are no longer enough for today’s modern cloud data center. Businesses need a comprehensive platform architecture in order to deliver a complete networking suite for IoT environment based on OpenStack. In his session at @ThingsExpo, Dhiraj Sehgal from PLUMgrid will discuss what a holistic networking solution should really entail, and how to build a complete platform that is scalable, secure, agile and automated.
May. 22, 2015 02:00 AM EDT Reads: 4,174
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
May. 22, 2015 01:15 AM EDT Reads: 6,119
The industrial software market has treated data with the mentality of “collect everything now, worry about how to use it later.” We now find ourselves buried in data, with the pervasive connectivity of the (Industrial) Internet of Things only piling on more numbers. There’s too much data and not enough information. In his session at @ThingsExpo, Bob Gates, Global Marketing Director, GE’s Intelligent Platforms business, to discuss how realizing the power of IoT, software developers are now focused on understanding how industrial data can create intelligence for industrial operations. Imagine ...
May. 22, 2015 01:00 AM EDT Reads: 5,070
Hadoop as a Service (as offered by handful of niche vendors now) is a cloud computing solution that makes medium and large-scale data processing accessible, easy, fast and inexpensive. In his session at Big Data Expo, Kumar Ramamurthy, Vice President and Chief Technologist, EIM & Big Data, at Virtusa, will discuss how this is achieved by eliminating the operational challenges of running Hadoop, so one can focus on business growth. The fragmented Hadoop distribution world and various PaaS solutions that provide a Hadoop flavor either make choices for customers very flexible in the name of opti...
May. 22, 2015 12:30 AM EDT Reads: 3,625
In the consumer IoT, everything is new, and the IT world of bits and bytes holds sway. But industrial and commercial realms encompass operational technology (OT) that has been around for 25 or 50 years. This grittier, pre-IP, more hands-on world has much to gain from Industrial IoT (IIoT) applications and principles. But adding sensors and wireless connectivity won’t work in environments that demand unwavering reliability and performance. In his session at @ThingsExpo, Ron Sege, CEO of Echelon, will discuss how as enterprise IT embraces other IoT-related technology trends, enterprises with i...
May. 22, 2015 12:00 AM EDT Reads: 4,138
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal an...
May. 21, 2015 11:30 PM EDT Reads: 2,466
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water, are pursuing SmartGrid initiatives that represent one of the more mature examples of SAE. We have s...
May. 21, 2015 11:00 PM EDT Reads: 5,917
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, June 9-11, 2015, at the Javits Center in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be
May. 21, 2015 10:30 PM EDT Reads: 1,764
The Internet of Things will put IT to its ultimate test by creating infinite new opportunities to digitize products and services, generate and analyze new data to improve customer satisfaction, and discover new ways to gain a competitive advantage across nearly every industry. In order to help corporate business units to capitalize on the rapidly evolving IoT opportunities, IT must stand up to a new set of challenges. In his session at @ThingsExpo, Jeff Kaplan, Managing Director of THINKstrategies, will examine why IT must finally fulfill its role in support of its SBUs or face a new round of...
May. 21, 2015 10:00 PM EDT Reads: 5,275
Wearable devices have come of age. The primary applications of wearables so far have been "the Quantified Self" or the tracking of one's fitness and health status. We propose the evolution of wearables into social and emotional communication devices. Our BE(tm) sensor uses light to visualize the skin conductance response. Our sensors are very inexpensive and can be massively distributed to audiences or groups of any size, in order to gauge reactions to performances, video, or any kind of presentation. In her session at @ThingsExpo, Jocelyn Scheirer, CEO & Founder of Bionolux, will discuss ho...
May. 21, 2015 09:00 PM EDT Reads: 5,023