Welcome!

Linux Authors: Liz McMillan, Carmen Gonzalez, Rex Morrow, Datical, Elizabeth White, Pat Romanski

Related Topics: Linux, IT SOLUTIONS GUIDE

Linux: Article

The Practical Manager's Guide to Open Source

Benefits, not costs

IT managers who are about to reach for the aspirin as they try to figure out their open source corporate position should grab this book with both hands instead. As the title suggests, it's pragmatic and deals in realism, not ideology.

The first major benefit is the book's centering on case studies of real implementations, including quantities and dollars. The second is that this case experience is then organized into a plan and a check list to guide any IT manager into exploring what part of and how much of the corporate system can profitably be migrated to open source software and commodity hardware.

Profitably is the operative word, and the theme of the book is the return on investment (ROI) method as a means of evaluating migration potential and of persuading management to consider the merits of and need for the migration. The book examines and puts aside total cost of ownership (TCO) studies not only because they're often silent about their methods and the firms actually sampled; the TCO studies also reflect the motivations of their sponsors and deal in opinions, not facts, and prognostications, not experiences. The chief failing of TCO is that in adding up all present and future costs it omits any benefits, so that a cost/benefits assessment is impossible. The book, then, is a framework and method for conducting IT cost/benefit analysis. As Chad Robinson, senior analyst at the Robert Frances Group (RFG), puts it, "TCO doesn't examine what you could save, what flexibility it will provide you, how much money you could make. Those are the reasons you deploy something."

Despite the TCO focus of the 2002 RFG report, "Total Cost of Ownership for Linux Web Servers in the Enterprise," the book praises the study for its emphasis on the results of actual implementations. It likewise focuses on actual implementations in government and industry, and calculates the benefits from them. One benefit is a perpetual drop in licensing costs for machines switched from proprietary to open source software; another is lowered support costs resulting from having a choice of support vendors. An interesting fact from the RFG study is that "Average salaries for Linux administrators were about 4% higher than for Windows administrators, and about 20% lower than for Solaris administrators." No wonder the largest group of migrations so far could be expressed Slashdot-style as: (1) Drop old Unix hardware; (2) Buy Intel/AMD hardware; (3) Install Linux; (4) Profit. (Even Sun is taking this route with its new Opteron servers, with the hope that users will choose soon-to-be open source Solaris instead.)

The book begins with an introduction to Linux and a general background on how IT departments ended up having to evaluate platform-migration strategies. Rather than bash Microsoft as an evil empire, the author simply sees Windows as an increasingly expensive lock-in that managers must deal with, and shows how to minimize or eliminate the disruption of users from migration, including a good section on how to run Windows applications on Linux (on the other hand, there is scarcely a mention of synchronizing PDAs with Linux). There is important open source licensing information and a discussion of open source benefits.

There are explanations of ROI (including how to calculate benefits), detailed evalu-ations of current open source server and desktop software for corporate use, and a host of tips from the migration case studies. The most interesting is a discussion of how to host Microsoft Office on a Linux server and pipe it out to a number of concurrent users limited to the number of paid Office licenses in the company. The author is an advocate of remotely administered thin-client Linux for savings and efficiency (users can no longer load their computers with junk from home). The growing popularity of thin client is obvious from the recent crowding at the LWCE booth of the Linux Terminal Server Project (www.ltsp.org), which provides free resources for such projects.

While the book may end with rosy predictions of many support organizations and choices becoming available, its blunt talk ranges from schedules (manufacturer Ernie Ball - smarting from the BSA pillory - moved the entire company to open source in four months), to prices (Oracle will be embarrassed), to personnel (since Visual Basic programmers are tied to the Windows platform, they will need to be sent to reeducation camps or liquidated - well, not quite that blunt).

Busy managers should turn to the final chapter for a fine summary of the book's contents and methods before jumping into the details. Remember, benefits should outweigh costs (ROI) and reduced costs enable benefits, such as having more custom software written. Don't forget to look at the long term too, not least because of the competitive advantage the early adopters will have over the late ones. This book says it all.

To purchase this book, go to www.lulu.com/winslow.

More Stories By Donald Rosenberg

Longer bio:


Donald K. Rosenberg is president of Stromian Technologies, a marketing consulting firm specializing in OEM software licensing and Open Source licensing and marketing issues. He is the author of Open Source: The Unauthorized White Papers, (Wiley), a book taking a business approach to Open Source software, now on the Web at ftp://ftp.novell.com/pub/forge/documents/Open%20Source:%20The%20Unauthorize
d%20White%20Papers/FrontMatter.html.
Don has twenty years of marketing experience and has worked with companies large and small in the U.S. and Europe, both in Open Source and
proprietary software licensing and marketing. Besides consulting on
these issues, Don has given talks about them at USENIX, ALS, Linux.SYS-CON.com (San Francisco, Frankfurt/M), Wizards of OS (Berlin), CeBIT (Istanbul), Comdex (Las Vegas, Basel), and in Taiwan and Slovenia. His column, Rosenberg's Corner, deals with Open Source and business issues.


Shorter bio:

Short bio:

Donald K. Rosenberg assists software companies with licensing and business/marketing strategies at Stromian Technologies and wrote Open Source: The Unauthorized White Papers, (Wiley), a book taking a business approach to Open Source software, now on the Web at ftp://ftp.novell.com/pub/forge/documents/Open%20Source:%20The%20Unauthorize
d%20White%20Papers/FrontMatter.html.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories

SUNNYVALE, Calif., Oct. 20, 2014 /PRNewswire/ -- Spansion Inc. (NYSE: CODE), a global leader in embedded systems, today added 96 new products to the Spansion® FM4 Family of flexible microcontrollers (MCUs). Based on the ARM® Cortex®-M4F core, the new MCUs boast a 200 MHz operating frequency and support a diverse set of on-chip peripherals for enhanced human machine interfaces (HMIs) and machine-to-machine (M2M) communications. The rich set of periphera...

WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at Internet of @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, will discuss how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue business and deliver exceptional experiences to their customers.
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce the value of the network in helping organizations to maximize their company’s cloud experience.
The Internet of Things (IoT) is making everything it touches smarter – smart devices, smart cars and smart cities. And lucky us, we’re just beginning to reap the benefits as we work toward a networked society. However, this technology-driven innovation is impacting more than just individuals. The IoT has an environmental impact as well, which brings us to the theme of this month’s #IoTuesday Twitter chat. The ability to remove inefficiencies through connected objects is driving change throughout every sector, including waste management. BigBelly Solar, located just outside of Boston, is trans...
SYS-CON Events announced today that Matrix.org has been named “Silver Sponsor” of Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Matrix is an ambitious new open standard for open, distributed, real-time communication over IP. It defines a new approach for interoperable Instant Messaging and VoIP based on pragmatic HTTP APIs and WebRTC, and provides open source reference implementations to showcase and bootstrap the new standard. Our focus is on simplicity, security, and supporting the fullest feature set.
Predicted by Gartner to add $1.9 trillion to the global economy by 2020, the Internet of Everything (IoE) is based on the idea that devices, systems and services will connect in simple, transparent ways, enabling seamless interactions among devices across brands and sectors. As this vision unfolds, it is clear that no single company can accomplish the level of interoperability required to support the horizontal aspects of the IoE. The AllSeen Alliance, announced in December 2013, was formed with the goal to advance IoE adoption and innovation in the connected home, healthcare, education, aut...
SYS-CON Events announced today that Red Hat, the world's leading provider of open source solutions, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Red Hat is the world's leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As the connective hub in a global network of enterprises, partners, a...
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterprise. Speakers from all over the world will be hand-picked for their ability to explore the economic strategies that utility/cloud computing provides. Whether public, private, or in a hybrid form, clo...
Software AG helps organizations transform into Digital Enterprises, so they can differentiate from competitors and better engage customers, partners and employees. Using the Software AG Suite, companies can close the gap between business and IT to create digital systems of differentiation that drive front-line agility. We offer four on-ramps to the Digital Enterprise: alignment through collaborative process analysis; transformation through portfolio management; agility through process automation and integration; and visibility through intelligent business operations and big data.
Be Among the First 100 to Attend & Receive a Smart Beacon. The Physical Web is an open web project within the Chrome team at Google. Scott Jenson leads a team that is working to leverage the scalability and openness of the web to talk to smart devices. The Physical Web uses bluetooth low energy beacons to broadcast an URL wirelessly using an open protocol. Nearby devices can find all URLs in the room, rank them and let the user pick one from a list. Each device is, in effect, a gateway to a web page. This unlocks entirely new use cases so devices can offer tiny bits of information or simple i...
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace.
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce the value of the network in helping organizations to maximize their company’s cloud experience.
Things are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, will address the big issues involving these technologies and, more important, the results they will achieve. How important are public, private, and hybrid cloud to the enterprise? How does one define Big Data? And how is the IoT tying all this together?
TechCrunch reported that "Berlin-based relayr, maker of the WunderBar, an Internet of Things (IoT) hardware dev kit which resembles a chunky chocolate bar, has closed a $2.3 million seed round, from unnamed U.S. and Switzerland-based investors. The startup had previously raised a €250,000 friend and family round, and had been on track to close a €500,000 seed earlier this year — but received a higher funding offer from a different set of investors, which is the $2.3M round it’s reporting."
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, data security and privacy.
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. Over the summer Gartner released its much anticipated annual Hype Cycle report and the big news is that Internet of Things has now replaced Big Data as the most hyped technology. Indeed, we're hearing more and more about this fascinating new technological paradigm. Every other IT news item seems to be about IoT and its implications on the future of digital busines...
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water, are pursuing SmartGrid initiatives that represent one of the more mature examples of SAE. We have s...
IoT is still a vague buzzword for many people. In his session at Internet of @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, will discuss the business value of IoT that goes far beyond the general public's perception that IoT is all about wearables and home consumer services. The presentation will also discuss how IoT is perceived by investors and how venture capitalist access this space. Other topics to discuss are barriers to success, what is new, what is old, and what the future may hold.
The Internet of Things needs an entirely new security model, or does it? Can we save some old and tested controls for the latest emerging and different technology environments? In his session at Internet of @ThingsExpo, Davi Ottenheimer, EMC Senior Director of Trust, will review hands-on lessons with IoT devices and reveal privacy options and a new risk balance you might not expect.