Cloud computing is changing the ground rules for startup companies – both in their infrastructure choices and in the bar for technology development prior to funding.

Lars Leckie, a Principal with Hummer Winblad Venture Partners, will walk through the venture capital perspective of the cloud computing market covering both consumer and enterprise usage. This discussion will cover the tools for cloud computing as well as the leverage that portfolio companies are achieving with cloud computing. In the spirit of the event, he will present the session entirely from slides served from Amazon Web Services!

Speaker Bio:
Lars Leckie is a Principal at Hummer Winblad Venture Partners and has played a key role in the firm’s investments in Aria Systems (SaaS billing and customer management) and VKernel (Virtualization Infrastructure). While he spends less time programming now, he started his technical career coding and hacking computer games. He is the holder of several US patents. Prior to joining Hummer Winblad Venture Partners in 2006, Leckie was involved in founding and operational roles at startup companies. He was a co-founder of AutoFarm (now Novariant), a company focused on GPS and robotics, where he was in charge of strategy, product marketing, business development and building the sales team across three continents. He has also been involved with the founding team of SportBug, a GPS and Internet fitness company.

Cloud Computing Conference & Expo, November 19-20-21, 2008
SYS-CON Events announced today that Amazon CTO Dr. Werner Vogels will deliver the opening keynote at SYS-CON's Cloud Computing Conference & Expo (www.cloudcomputingexpo.com), which will take place November 19-21, at the Fairmont Hotel at the heart of Silicon Valley, in San Jose, California. The first International Cloud Computing Conference & Expo will be colocated with the 4th International Virtualization Conference & Expo (www.virtualizationconference.com)..

Building the right infrastructure that can scale up or down at a moment's notice can be a complicated and expensive task, but it's essential in today's business landscape. This applies to an enterprise trying to cut-costs, a young business unexpectedly saturated with customer demand, or a start-up looking to launch.

There are many challenges when building a reliable, flexible architecture that can manage unpredictable behaviors of today's internet business. This presentation will review some of the lessons learned from building one of the world's largest distributed systems; Amazon.com. The focus will be on state management which is one of the dominating factors in the scalability, reliability, performance and cost-effectiveness of the overall system.

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About the Speaker:
Dr. Werner Vogels is Vice President & Chief Technology Officer at Amazon.com where he is responsible for driving the company's technology vision. Prior to joining Amazon, he worked as a research scientist at Cornell University where he was a principal investigator in several research projects that target the scalability and robustness of mission-critical enterprise computing systems.

Vogels holds a Ph.D. from the Vrije Universiteit in Amsterdam and has authored close to 80 articles for journals and conferences, most of them on distributed systems technologies for enterprise computing.

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